E-Commerce 2015, Global Edition PDF
By:Kenneth C. Laudon,Carol Guercio Traver
Published on 2015-01-23 by
|E-Commerce 2015|| is intended for use in undergraduate and graduate e-commerce courses in any business discipline. || ||The market-leading text for e-commerce |This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce--technology change, business development, and social issues--to provide a coherent conceptual framework for understanding the field. Teaching and Learning ExperienceThis program will provide a better teaching and learning experience--for both instructors and students.Comprehensive Coverage Facilitates Understanding of the E-Commerce Field: In-depth coverage of technology change, business development, and social issues gives readers a solid framework for understanding e-commerce.Pedagogical Aids Help Readers See Concepts in Action: Infographics, projects, and real-world case studies help readers see how the topics covered in the book work in practice.
This Book was ranked at 40 by Google Books for keyword Processes Infrastructure E-Commerce Business Money.
Book ID of E-Commerce 2015, Global Edition's Books is 1MnioQEACAAJ, Book which was written byKenneth C. Laudon,Carol Guercio Traverhave ETAG "GaL4VG3U2jU"
Book which was published by since 2015-01-23 have ISBNs, ISBN 13 Code is 9781292076317 and ISBN 10 Code is 1292076313
Reading Mode in Text Status is false and Reading Mode in Image Status is false
Book which have "912 Pages" is Printed at BOOK under CategoryElectronic commerce
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is false
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